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Part 2 Digitizing: See The Process Of Your Logo...Three versions of the digitizing process

Posted by John Erbert on

While looking at the logo for Pianos By Mike, I am going to explain the trial and error process we do with digitizing since it is always an interpretation rather than an exact replica. There are cases in which the digitizing looks flawless in the first run. There are others where the digitizer really need to get their creative juices flowing in order to make a replica that looks nice and positively reflects on the brand.

On the first one you will see that the stitches that separate the keys are crooked and also the black keys on top are too short. This one definitely needed some fine tuning, back to the drawing board for now.

After being sent back to the digitizer, it is time to take a look at round two. The black keys are a little longer, but now it they are too long and we are still having issues with the crooked separation lines. It doesn’t really look like a piano should just yet.

Third time's a charm in this case. The embroidery is starting to look very nice! The black keys are now proportionate to the rest of the logo and the separation lines are straight. What made this one different was is that we tried a different stitch. The first two contained a run stitch which was not holding , and the third is made with a satin stitch. The satin stitch really helped create the look we were going for.

In conclusion, this is why it is so important when choosing an embroidery company that they get their digitizing right. Without good digitizing, the art isn’t going to look good on t-shirts, hats, bags, or anything else you are purchasing.


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